Stantec Public Relations Manager - Infrastructure in Toronto, Ontario
Grow with the best. Join a smart, creative, and inspired team that works behind the scenes to support operational excellence. Our functional services teams (FSTs) provide services to 22,000 employees in over 400 locations worldwide. Bringing together individuals with diverse backgrounds, talents, and expertise, our FSTs are vital to making our Company stronger. Explore opportunities in Corporate Development; Financial Services; Human Resources; Health, Safety, Security &, Environment; Information Technology Services; Marketing, Communications & Public Relations; Operations Support; Practice Services; Procurement & Real Estate; Programs & Business Solutions; and Risk Management.
Yes, we have stories to tell. To join our distributed PR team, we’re seeking an experienced professional to work directly with our Infrastructure team who knows social media and media relations inside and out. Can you write with the best of them? Thrive in a fast-paced environment? Build and carry out campaign plans? Great! You’re the experienced team member we’re looking for.
Are You Passionate About the Infrastructure that Enables Communities?
The Infrastructure Group at Stantec is comprised of approximately 4,200 staff, in six countries and over 150 offices. The ongoing success of Infrastructure is highly dependent on the quality and performance of our team working collectively across all disciplines and leadership levels.
When you begin with the end in mind, you can create meaningful change. This philosophy guides how we approach every infrastructure project. We build strong communities for the people that live and work there. They’re creatively imagined, collaboratively planned, and readied to face tomorrow with optimism. Our decades of experience turning ideas into achievable visions is how we elevate communities.
We have a spot for an Infrastructure Public Relations Manager on our team, and it’s got your name written all over it. This role requires someone who has serious skills when it comes to PR—a team player who always thinks strategically, can see creative stories and bring them to life, provide counsel to leadership, and respond quickly to shifting priorities.
In this role, you’ll provide direction on media relations, social media strategy, content marketing, issues/crisis management, and reputation management in partnership with practice Marketing & PR/Communications colleagues and leadership. Combining your business savvy and PR genius, you’ll look for creative ways to tell the most critical stories stemming from our Infrastructure teams. We’re looking for someone to be based in Boston, New York City, Phoenix, or Toronto.
Your Key Responsibilities
Your ability to successfully develop proactive public relations strategies to bring Stantec’s brand to life will help you shine. You’ll need to develop a solid understanding of Stantec’s footprint in business in the built environment, the company’s brand promise, client needs, key differentiators, and market trends.
Reporting to the Director of Public Relations, some of the activities you’ll focus your energy on include, but are not limited to:
Partnering with Infrastructure Marketing colleagues to develop and implement an integrated marketing and PR plan that tells the Company’s news and brand story across multiple channels
Communicating with building industry publications to contribute expert articles and blogs, and to seek editorial coverage
Developing and managing communications initiatives involving news releases, social media outreach, content marketing, research, interviews, media training and spokesperson support, media monitoring and tracking, and other support on special projects and events
Overseeing media outreach and preparing practice leadership by developing briefing documents; identifying opportunities and issues; and developing relevant remarks, speeches, and talking points for them
Issues/crisis communications management, in partnership with leadership
Providing social media and media/crisis communications training for internal groups
Your Capabilities and Credentials
Detail-oriented and organized, with exceptional prioritization skills
Ability to effectively balance multiple priorities
Fundamental understanding of the media landscape (traditional, social)
Excellent interviewing, written and verbal communication skills
Ability to collaborate effectively in a team environment, as well as to work autonomously
Familiarity with photography and video preferred
Ability to quickly establish credibility with multiple audiences and articulate clearly within tight deadlines
Strategic mindset and strong business acumen
Professional writing (samples required)
Campaign planning and faciliation
Social media strategy and administration
Education and Experience
Bachelor’s degree in communications, public relations, English, journalism, or marketing.
Minimum 6 to 8 years of public relations experience in corporate or agency preferred.
This description is not a comprehensive listing of activities, duties or responsibilities that may be required of the employee and other duties, responsibilities and activities may be assigned or may be changed at any time with or without notice.
Stantec is a place where the best and brightest come to build on each others’ talents, do exciting work, and make an impact on the world around us. Join us and redefine your personal best.
Job: Marketing Generalist/Multidiscipline
Primary Location: Canada-Ontario-Toronto
Organization: BC-1886 Public Relations-Corporate-US
Employee Status: Regular
Job Level: Individual Contributor
Job Posting: Jun 11, 2018, 10:51:47 PM
Req ID: MIG-34082